Application effect of outdoor advertising

1. Strengthen corporate image and establish brand leadership.

2. Improve the public awareness of enterprises and products.

3. Publish product information, inform, navigate, and increase the audience’s favor and trust to attract consumers to consume.

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4. Increase brand memory. Brand memory comes from repeated impressions.

5. It is the main media and channel for brand integration and promotion.

6. Proximity of spread

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Outdoor advertising media is more flexible. Advertisers can choose the specific area of ​​outdoor advertising according to actual needs, with great autonomy. Outdoor advertising media are generally selected in prosperous business districts, main blocks and communities where people are concentrated, which can achieve high-frequency exposure to the target audience.

7. Persistence of transmission

The delivery cycle of outdoor advertising media is generally calculated in half a year or a year. After an outdoor advertising work is completed, it will continue to disseminate advertising information within its validity period, and continuously enhance and expand the popularity and arrival rate of advertising.

8. Intuitiveness of communication

The unique and creative visual symbols of outdoor advertising media shorten the distance between the audience and the advertising works. Outdoor media has a strong visual impact and enhances the intuitive expression of advertising information.